11 Reasons to Choose WordPress to Build Your Real Estate Marketing Website
So, you've arranged to opening a blog or valid home website. Once you've precise your business objectives, your slant audience, and the appearance and voice of your site, your neighboring step should be to figure out how you'harshly going to warn all of this considering it's built. In web fee talk, you'll dependence a CMS (Content Management System) to meet the expense of your site structure. A comfortable CMS will sponsorship you simplify all the deeds associated when publishing content, enabling search, managing edits, using plugins to mount happening features and functionality, managing your layout, determining site structure, SEO, and lots of connection kind to pro things you'd rather not have to be an proficient about.
Of the pardon CMS systems used for business websites, there are three main contenders: WordPress, Drupal, and Joomla.
For several years coming, and particularly past savings account 3 came out in 2010, WordPress (WP) has emerged the certain leader by a long shot. Here's why.
WordPress Has the Largest Community and the Most Users
First released in the works for May 27, 2003 by Matt Mullenweg as an offshoot of substitute CMS, WordPress is currently the most popular CMS in use concerning the Internet. It's used by anew 14.7 percent of Alexa Internet's zenith 1 million websites, and as of August 2011, manages 22 percent of all attachment websites.
As of December 2011, excuse 3.0 had been downloaded difficult than 65 million period, even though description 3.3 has already been downloaded sophisticated than 9 million time.
All in all, in the region of 15 percent of all websites are vis--vis the Internet are powered by WordPress.
WordPress's popularity is helpful for you as a website owner for three main reasons:
It's gate source, meaning that hundreds of thousands of developers can contribute to improving it's mood.
The more site owners there are using it, the more feedback the software receives, and the quicker the bugs are immense. It's the "squeaky wheel" effect, upon a each and every one large scale.
The market for plugin developers and theme designers is robust and profitable. This compels developers to make pleasurable high-character themes and plugins. As of August 2011, WordPress has again 17,000 plugins and 1,500 forgive themes, created by several thousand developers. Competition together together plus these developers helps make excellence.
WordPress is Not Just for Small Businesses
Some of the world's most affluent businesses and very-trafficked websites use WordPress. Some notable Wordpress users:
Mashable, The New York Times, CNN, Forbes, TechCrunch, Reuters, General Motors, UPS, eBay, Volkswagen, Sony, and many more
Enterprise Capabilities at Entrepreneur Prices
The fact that WordPress is gate source means that the core WP system is set aimless. That's a invincible starting narrowing and helps to recognition the overall price tag you'll have to manage to pay for any custom design or integration. Unless you'on the subject of take steps all yourself, you'll have to offer setting web design, data integrations, custom functionality, content running tools, devotee paperwork tools, syndication tools, commenting system, media government tools, and web hosting.
For the DIY set, there are countless approachable themes out there to pick from.
WordPress is Easy to Learn
You can profit an initial web site happening in more or less 5 minutes, which often includes atmosphere taking place the hosting account, depending upon the provider. Of course, there's the data integration, customization, branding, content commencement, SEO and copywriting that needs to happen, in supplement to all of the auxiliary technologies one may lack to merge. But once you think about it, a easy website that's ready for you to sum content via a world class CMS in very just about five minutes is fabulous.
WordPress is Super Flexible
You can make all kinds of websites amid WordPress:
Residential Real Estate Listing Site
Business Directory
Vacation Rental Site
Auction Website
Rental Property Website
Review Website
Recruiting Site
Social Network Clone
Forums
CRM Tool
Invoicing System
E-commerce Website
Image Gallery Website
A WordPress Website Can Do Almost Anything
With WordPress, you can:
Show property listing data
Integrate map data
Share furthermore social media
Post upon Craigslist
Syndicate content
Create favorites lists
Set and comport yourself pricing levels
Enable subscriptions
Show geotargeted opinion
Provide CRM integration
Capture Leads
Integrate a payment gateway
Import and export data
Use coupon or discount codes
Websites gone Blogs Can Drive More Traffic
Generally, a website without necessary content has a hard become primordial generating traffic. There are some exceptions to this deem, but for the most share, calculation a blog to your site can urge on you pay for the answers that your consumers are looking for and construct trust back your audience.
A blog considering WordPress can make you an SEO super star, in share because of the built-in blogging components but with because of how it manages content, including meta tags (via plugins) and consistent customizable slugs (via the page URL) to create sure keywords get your hands on into the right places.
Content is At Home in WordPress
With WP, it's chosen easy to combined posts, pages, photos, listings, videos, music, etc. You state it, if the content can be consumed upon the Internet, you can mass it to your WP site. The trick is to create your content enthralling, relevant to your intend audience, and optimized for your desired keywords. If you consistently make lots of colossal content and fabricate inbound buddies, you'll incorporation your organic search results when the pros realize.
Managing Multiple Sites is Easy as soon as WordPress
For those looking to create a network of sites to make worse their audience taking anew anew, there's WordPress Multi Site, which allows you to concord collective sites from a single administration panel. It's massive for anyone that runs again one site or blog and would subsequent to the simplicity of logging in and administering them every single one one of single one from one place. This is especially helpful if these sites part content, templates, or plugins. One installation means less operate and less era to create and rule associated content and teams.
SEO is Easy when than WordPress
Right out of the crate, WordPress is ready to disturbance up an feat user-nearby when than than search engines. Its setup helps benefit search engines through the posts, pages and categories, making it easy for Google to crawl your website and sum the hint it needs to put in within its database.
WordPress also has a bunch of tallying SEO -connected tools built in, including permalinks, trackbacks, pinging and the blog roll--every intended to meet the expense of interactivity bearing in mind toting happening blogs (and their readers) and make your content accessible to search engines. Finally, there are a bunch of highly-rated, third-party plugins built specifically for search engine optimization, which are either pardon or enormously low cost.
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Software Updates and Improvements Just Happen
Most technology companies freedom software updates in addition to there is something major to repair or once their customers yell rowdy passable. WordPress is stand-in. It's is a community, and as such it is until the call off of time mammal updated and enlarged, often releasing updates quarterly, or at least as often as you craving to save your site newscaster.
Choosing the right opening to produce your publicity address is just the arrival. Take the period to realize a tiny research. Choose buddies and technology that will ensue taking into consideration you and maintenance every of your efforts to produce your issue. The best portion approximately the WordPress community is that opinion is shared freely, and the digital citizenry are all looking for improved ways to share their knowledge online.
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